With a career of over 30 years, Dr. Christophe Morin is a pioneer in neuromarketing, AI-based predictive analytics, and persuasive messaging. His groundbreaking NeuroMap™ model bridges neuroscience and consumer psychology to optimize how brands connect with audiences on a primal level. As co-founder and Chief Persuasion Scientist at SalesBrain, Dr. Morin has transformed persuasion into a measurable science, creating tools and methods adopted by top brands and training executives globally in brain-based influence.
Education History
- Media Psychology, Media, Fielding Graduate University
- M.B.A, Marketing research, Bowling Green State University
- Ph.D., Media Psychology, concentration in neuropsychology, Fielding Graduate University
Work Experience
Lecturer, Johns Hopkins University
Publications
Neuromarketing AI: The new science of persuasion in the age of intelligent machines ( Oct 2025)
OPEN: The Power of the Self-Healing Power of your brain( Jan 2025)
OPEN UP: The Neurospiritual Guide to Your Enneagram Type (March 2025)
The Serenity Code: How brain plasticity helps you live without stress, anxiety, and depression (Sept 2020)
The Ultimate Neuromarketing Research Guide: Neuroscience, Methods, and Ethics (May 2019)
The Persuasion Code: How Neuromarketing Can Help You Persuade Anyone, Anywhere, Anytime. (Sept 2018). Book award: Axiom Business Book Award, Silver
Neuromarketing: Understanding the Buy Buttons in Your Customer’s Brain (Oct 2007)
Honors and Awards
- Vistage Speaker Top Performer Award (2022)
- Axiom Business Book Award Winner (Silver): The Persuasion Code, Wiley (2018) (2019)
- Great Mind Certificate (ARF) (2016)
- Great Mind Innovation Award (bronze) (2014)
- Vistage Speaker of the Year Award for Malaysia (2013)
- Great Mind Research Award :Awarded by the Advertising Research Foundation for contributions to neuromarketing research (2011)
- Great Mind Award Certificate (2011)
- Above and Beyond Speaker Award (2009)
Courses
Neuromarketing AI
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